AGEFULNESS.

Ganz.Schön.Alt.

In view of increasing life expectancy and the possibilities of modern medicine, the desire for active participation in social life for as long as possible is growing for an ever-increasing section of the population.

Specific diseases of the elderly have so far mostly been treated symptomatically, but more and more proactive, personalized concepts for maintaining health ("growing old healthy") and approaches from the field of regenerative medicine are finding their way into everyday medical practice.

Under the term "AGEFULNESS", aesthetic medicine of the face is made accessible specifically with regard to people in the second half of life (which is getting longer and longer in years) and is intended to take account of the natural ageing processes and phenomena of the face. Through the targeted use of highly developed technologies (non-invasive, minimally invasive, surgical, combined), the patient's need for the greatest possible effectiveness with the least amount of obviousness is met and implemented in long-term, customized treatments.

In addition to a detailed and holistic analysis of the face, a prerequisite for this is a sustainable doctor-patient relationship in which all treatments are carried out for the benefit of the patient.

The patient's financial resources are also taken into account in order to achieve the initially developed vision.

The implementation follows less as a PRODUCT (in the sense of a single treatment) than as a PROCESS (as a sequence of coordinated follow-up treatments) over a period of years.

In view of demographic developments in industrialized nations, AGEFULNESS is intended to give people a better quality of life and thus enable them to actively participate in society for longer.

AGEFULNESS is the goal and expression of the greatest possible authenticity, charisma and attractiveness into old age.

AGEFULNESS stands for a medical concept and thus also for a medical attitude and is directed against the clichés of the beauty industry.